Key: -Names
-Names of films
-Box office statistics
Successful British Blockbuster:
"The imitation game" (2014)
Stars involved: Benedict Cumberbatch- Was famous due to acting as sherlock Holmes in the tv series "Sherlock" before the film was created, therefore there was already and existing fanbase who would be watching the film.
Keira knightly: Famous for previous blockbuster movies, hence adding to the existing fan-base, males may watch her movies for sex appeal, others may be a fan of her as a person and therefore watch films she starred in.
Keira knightly's previous successful roles:
-The "Pirates of the Caribbean" franchise
-"Begin again" (2013)
Budget: High budget film at $14000000
Revenue: $479,353 in the opening weekend
$90,944,741 Gross revenue at the box office
Director: Morten Tyldum
Morten Tyldum:
Credited for directing films such as "Headhunter" (2011) and "Buddy" (2003)
Writers: Graham Moore, Andrew Hodges
Graham Moore: Previous writer of "The waiting room" (2008) and "Pirates vs Ninjas" (2005)
Andrew Hodges: Previous writer of "Breaking the code" (1996) - This meant he was experienced in writing this story, and he could see what was successful and what was able to be improved.
Other factors contributing to its success:
-Based on a true story of Alan Turing, who worked with code breakers in Britain during WW2, having this context to the film would be likely to attract people interested in British history, true stories are often appealing to viewers.
- There was a book prior to the film, which was very successful, this means that a large audience base would have been willing to watch the film having enjoyed the book.
-Benedict Cumberbatch is a renowned British actor and had an existing fanbase from his previous role in the Sherlock tv series
-Andrew Hodges had previously written this story before, so was a renowned director in terms of this film, making "The imitation game" a remastered version of his previous film.
Unsuccessful Blockbuster:
"John Carter" (2012)
The film did not contain any stars, this would have meant that it was not well known enough to become a success, as famous star's fan base's are likely to watch a film due to stars being involved in it.
Director: Andrew stanton
Writers: Andrew stanton
Andrew stanton:
- Famous for writing previous films such as working on the "Toy story" Franchise, "Finding nemo" and other disney animated movies.
Box office:
Budget: $263,700,000
Opening weekend: $30,180,188
Gross: $73,058,679
This Film shows that having a high budget does not always guarantee success, as even with a budget of $263,700,700, "John Carter" was still a failure at the box office.
Other factors which contributed towards its failure:
- The title of the movie "John Carter" was just simply a name, it was not widely known enough to become a recognisable franchise by this name, changing the name to something more interesting would have been more likely to make it a success at the box office.
-Disney did not advertise the fact it was based on a classic series of books in the past, doing this would have made sure an existing fan-base of the books would be better informed of the movie, helping it to be more successful
-Andrew stanton was not experienced in writing for reality movies, he was more experienced in writing animated stories such as the previous disney titles, this lack of experience may led to a more badly written film than his previous animations.
Successful american independent:
Unsuccessful american independent:
Successful British independent:
"Under the skin"(2013)
Scarlett Johansson's other previous successful roles:
- The avengers
- Iron Man 2
Directed by: Jonathan Glazer
Written by: Jonathan Glazer
Jonathan Glazer- A writer and director, also directed "Sexy beast" (2010)- a successful crime film
- Directed "Birth" (2004) - a successful drama
Box office:
Budget: $13,300,000
Opening weekend: $133,154
Gross: $2,605,039
Unsuccessful British independent:
Orange Wednesdays case study:
This offer increased convenience for this day as the customers of the orange or E.E network could enjoy a film with a friend while only spending the money on one ticket.
In 2010, 23.5 million extra tickets had been claimed using the offer, if the rate of use remained the same, the current total would be around 38 million extra tickets.
EE said in their 2014 statement that "Our brand has changed and our customers viewing habits have also evolved"
-This may show that the convenience of the internet to watch films has taken over the convinience of the two for one offer
-Having the offer running for so many years may have started to make little impact, meaning E.E were not making as much money from the offer as before, hence the offer was scrapped
-The change in viewing habits may have been due to other factors, such as Wednesdays being an inconvenient day to view a film despite the offer, meaning that the use of the offer as a sacrifice to not viewing on an easier day would not be justifiable
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